Find out how the podcast is helping organisations create dialogue with customers, engage with employees and boost bottom line profitability

The Podcasts about Podcasting Series

Hosts of the Corporate Podcasting Summit have commissioned a 3-part podcast series on the value and application of podcasting for the Marketing Society.

Presented by yada yada productions and featuring contributions from Simon Waldman, Head of Digital Strategy at the Guardian Media Group and Adam Rutherford, web editor at Nature.com, the series outlines what podcasts are, how they are implemented, and how they can become a key part of your marketing and communication activities.

• Part One defines podcasting in simple terms - what is it, who it's aimed at, how it works and how podcasts differs from simple downloads or online streaming
• Part Two looks at how Business and Media companies are adapting podcasts to meet their needs
• Part Three focuses on the future of audio and video podcasting

Marketing Society members can claim a two-day Platinum pass £695 and receive an additional £100 discount off not-for-profit and SME passes.

Just quote your membership number in the discount code box on the online registration form