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Presentations Download:
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PRESENTATIONS: DAY ONE
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Introduction: Hosted by Chairman Paul Colligan |
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Internet and Multimedia study: The evolving podcast market and its implications for advertisers and media planners
Tom Webster, Vice President, Edison Media Research |
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How podcasting is changing traditional advertising
Steve Ackerman, Managing Director, Somethin' Else
Rik Moore, Digital Consultant, Zed Media
Pat Murphy, Director, MurphyCobb |
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Building a podcasting business case for YOUR organisation
Laurence Lennard, Director,yada yada productions
Krishna De, Managing Director, Oneocean Ltd
Karin Høgh, Podcasting Consultant, Podmatch |
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Edelman: Integrating podcasts into the marketing mix: How you build a business case and demonstrate value
Guillaume du Gardier, Director Online Communications Europe, Edelman Paris |
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First direct: Extending your online reach with podcasts
Jenny Southwell, Head of e-Marketing, first direct |
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CSIRO: The power of podcasting in public relations
Kylie Johnson, Multimedia Liaison Officer, CSIRO Communication |
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Word of mouth excitement and how your podcasts can help you achieve it!
Leesa Barnes, Podcasting Expert, President, Caprica Interactive Marketing |
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Hear how companies are using the podcast for profitable gain in areas outside of marketing
Anna Farmery, Consultant,The Engaging Brand
David Stuart, Technical Project Manager, Teachers' TV
Monte Silver,Director of Sales Advanced Data Services, Bamboo MediaCasting, and Founder of World Podcast Forum |
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European Food Information Council: Communicating with your community via podcasts
Dr Jo Wills,
Director General, European Food Information Council
Adrian Moss, Director, Focus
Business Communications Ltd
PLUS! VIDEO INTERVIEW
Michael Grant, Chief Executive,
The Worshipful Company of Information Technologists
(WCIT is the 100th Livery Company of the City of London)
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Alcatel-Lucent: Podcasting for employee training and communication
Pascal Roobrouck, Imagineer, Alcatel-Lucent |
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SUN MICROSYSTEMS
Using the podcast as a B2B communication tool
Philip Filleul, Mifid Program Manager, Sun Microsystems
Mike O’hara, COO,Voices In Business |
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User Generated Content: Whose content is it anyway?
Dean Whitbread, Chairman, UK Podcasters Association |
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OPEN FLOOR PANEL DISCUSSION: Demystifying the podcast
Howard Shannon, Senior Podcast Producer, Creation, GCap Media plc
Claire Raikes, Chief Angel, BusinessBlogAngel.com
Kylie Johnson,Multimedia Liaison Officer, CSIRO Communication
Simon Smith, Director, Audemos |
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PRESENTATIONS: DAY TWO
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CASE STUDY: Office of the Mayor of London
Mark Prescott, Head of Cultural Campaigns and Liaison, Mayor of London and the Greater London Authority |
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The A-Z of Podcasting Technology
Laurence Lennard and Julian Mayers, Directors, yada yada productions |
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Podcast content in the corporate context
Nick Saalfeld, Director, Wells Park Communications |
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Taking the fear out of podcasting
Paul Sylvester, Head of Chrysalis Content, Chrysalis Content
Heather Gorringe, Managing Director, Wiggly Wigglers
Alex Bellinger, Editor and Host, SmallBizPod |
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How blogs and podcasts work together
Claire Raikes, Chief Angel, BusinessBlogAngel.com
Barbara Bradbury, Senior Consultant, Halland Solutions Ltd |
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Podcast sponsorship and how you make it work
Sponsored by Podcast Voices
Hosted by: Paul Colligan, CEO, Colligan.com
Andy Evans, CEO, Podcast Voices
Daniel Winner, General Manager, PodShow UK Ltd |
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ROI - New metrics for measuring the success of your podcasting campaigns
Steve Olechowski, Co-Founder and Chief Operating Officer, FeedBurner
Elizabeth Van Couvering, Measurement Scientist, Nielsen//NetRatings
Matt Deegan, Strategy Executive, GCap Media plc |
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CASE STUDY: PricewaterhouseCoopers
Nick Masters, Senior Manager, Online Presence Programme, PricewaterhouseCoopers |
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Presentation: The state of podcasting today
Elisabeth McLaury Lewin, Publisher, PodcastingNews.com |
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Legal and copyright issues you should be aware of before you start podcasting
James Lewin, Founder, The Lewin Group
Elisabeth McLaury Lewin, Publisher, PodcastingNews.com |
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